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Advertising With Sudden IMPACT!

Posted: September 13th, 2012 | Author: | Filed under: Favorite New Thought, Volkswagen | Tags: , , , , , , , , | Comments Off on Advertising With Sudden IMPACT!

This has to be just about the best advertisement so far this year…

[youtube video]

[youtube video]

 

When was the last time you put on lipstick?

If you answered - IN YOUR CAR - you’re not alone. According to UK insurance company Diamond 20 per cent of women apply makeup in the car.

It might seem harmless, in reality it's possibly be more deadly than chatting or texting on the phone. A recent study by the Virginia Tech Transportation Institute found touching up your lippy -  or heaven forbid, applying an entire face - can increase a driver’s crash risk by three times whereas talking on the phone upped the risk by just 1.3 times.

Volkswagen and creative agency DDB Tribal Group teamed up with YouTube beauty star Nikkie of Nikkie Tutorials for a shock-and-awe “Don’t makeup and drive” video that’s already gone viral, the video above is the straight ad, below is the advertisement with commentary :: Read the full article »»»»